UGC Creator & Brand Strategist

Content that
converts.

Your brand deserves content that actually works. I've been inside real campaigns — on the brand side, in the field, tracking what converts. Now I create content with that same precision. The result? Content that doesn't just look good. It performs.

Work With Me → Scroll to explore

About

While others create content,
I create outcomes.

Here's the truth most brands find out too late — views don't pay the bills. Conversions do. Most creators understand cameras. They don't understand marketing. That gap is where your budget disappears.

I close that gap. I've been inside real campaigns — not watching from the outside, but coordinating, executing, and measuring what actually drives results. I know what a brand needs before they finish explaining it.

The difference is simple: faster alignment, smarter content, and material that fits naturally into your broader strategy — not just a video that gets views and disappears. When you work with me, your content has a job. And it shows up to work.

Mohamed Fayisa
52K+
Combined views across TikTok & Instagram in the last 90 days (Nov 2025 – Feb 2026) — zero paid promotion
4,070
Combined followers across TikTok (2,620) and Instagram (1,450) — growing organically
1,300+
Average views per TikTok video across 26 videos in 90 days — driven by multiple high-performing posts with zero paid promotion
3,000
Instagram views on a single lifestyle post (Dec 2025) — 230 interactions, driven primarily through Stories, zero paid promotion
10–16%
Engagement rate on influencer campaigns I've managed — more than double the 4–6% industry average

Experience

2024 — Present

Influencer & Paid Advertising

The Black Sheep Agency

Worked within a team to execute influencer and paid advertising campaigns for brand clients. Involved in coordinating TikTok and Instagram content using real student creators, motion graphics, and trending audio. Contributed to campaign logistics, posting coordination, and reporting on impressions, reach, and engagement.

TikTok Ads Instagram Influencer Management Campaign Reporting
2024 — Present

Field Marketing & Brand Activations

The Black Sheep Agency

Executed on-the-ground brand campaigns across college campuses — street teams, tabling events, dorm storms, and bar promos. Coordinated lead generation activations, collected and delivered weekly recap reports with geo-stamped proof of execution. Helped fulfill and distribute branded materials across multiple markets.

Field Marketing Lead Generation Brand Activations Event Coordination
2023 — Seasonal

Prom Brand Ambassador

Suit Sales — Peak Prom Season

Represented a suit brand during high-volume prom season, driving direct product sales on the floor. Converted walk-in customers through product knowledge, styling guidance, and authentic peer-to-peer engagement. Consistently generated measurable revenue during one of retail's most competitive seasonal windows.

Direct Sales Brand Ambassador Conversion Peer Marketing

Content I Create

🎬

Talking-to-Camera

Authentic, direct-address content built for trust. Testimonials, product reviews, unboxings, and brand stories that feel real — because they are.

📱

Lifestyle & Brand Awareness

Day-in-the-life, ambient, and aspirational content that integrates your brand naturally into a scene. Native to the platform. Easy to watch.

🛍️

Product Showcase

Clean, compelling product-forward content designed to highlight features and benefits. Built to drive clicks, not just views.

🎯

Paid Ad Ready

Content formatted and optimized for paid placement — hook in the first two seconds, clear CTA, platform-native feel. I know what performs in the feed.

Case Study

📈

Lifestyle Content — Recent Post (Dec 2025)

A single lifestyle-integrated Instagram post with no paid promotion, no boosting, and no collaboration — just authentic content posted organically.

3,000
Views
230
Interactions
$0
Paid Promotion

Portfolio

Content available upon request.

Out of respect for the privacy of individuals featured in past campaigns, content is shared directly with interested brands. Reach out via email to request a private portfolio walkthrough.

52,000+ views in the last 90 days. 26 TikToks. One Instagram post. Zero paid promotion.

Imagine what happens when I'm creating with intention for your brand.

Brands I've Worked With

Via Black Sheep Agency

Calm App American Campus Communities Fremont Station The Standard Yugo The Mark Urbane Entrada Real

Independent

Black Sheep Marketing Agency

Marketing Tools & Software

Experienced in CRM systems, marketing automation, funnel building, email campaigns, and lead management. I don't just create content — I understand the full pipeline from awareness to conversion.

How I Work

01

Brief & Align

You share the goal, product, and any brand guidelines. I ask the right questions so we're aligned before a single frame is shot.

02

Create & Deliver

I shoot, edit, and deliver polished content within the agreed timeline — typically 5–7 business days. All formats included.

03

Revise & Finalize

One round of revisions included. You get usage rights to post, boost, or repurpose across any platform.

Real Numbers. Real Proof.

Screenshots directly from TikTok and Instagram dashboards — Nov 2025 to Feb 2026.

TikTok Analytics

TikTok Analytics

Instagram Analytics

Instagram Analytics

Let's Work

Ready to make content that actually moves product?

I'm currently taking on new brand partnerships. Whether you need one video or an ongoing content library, let's talk.

✉ [email protected] ◈ @mohamedfayisa — Instagram ▶ @mfayisa — TikTok